Jan 09 2009
Watchmen - Japanese Trailer
Showing much more footage and more dramatic footage, the Japanese shows once again how devoted their film community is to the story elements of their cinema and not just flashy cuts that draw attention, like we’re used to in America. By no means am I knocking the America trailer creating community, I think some of the greatest film art of the past 10 years have been in trailer form, but this trailer just shows how precise the Japanese care about story elements instead of big explosions and fast cuts.
The trailer above is cut beautifully to expose much more footage than previous trailer incarnations we’ve seen. We see a story that previous trailers have left out. This feels more like a chunk of the book we’ve all come to love.
While some trailers are designed well, and others fall short of anything note-worthy, the job of a trailer is to get people in those theater seats. And as much as I have loved the America trailer sets, this one trumps the deck in my opinion.
What other foreign trailers of American films have you seen? Good or bad?
“some of the greatest film art of the past 10 years have been in trailer form…”… Let me put this in my architectural terms… “some of the greatest architecture of the past ten years have been rest stop bathrooms…” splain yourself sir. The only trailer I can remember in the past ten years involved battle droids parading over naboo grassland…
Films that tank, critic wise, sometimes have these amazing trailers that kick the hell out of the story where the film itself could not. Case in point, Pearl Harbor. Now Memoirs of a Geisha was abeautiful film, but the trailer packed in more than enough plot and cinematic gems that it was beautiful in it’s own right. Trailers can be beautiful or cringe-worthy, and more times than not the cringe-worthy trailers fail to have a good follow up film.
Maybe it’s because I’m partial to trailers, but there takes a great amount of creativity and artistry to make a short story (2 minutes) to entice people to watch the whole thing. And it’s hard to not give away things in the preview. And yes, restrooms kick ass